Fly noticed a familiar, comely face in the corner of MercuryNews.com last week but was slightly confused to see a blue and orange PG&E logo where Evan Low’s dimple should be.

The trail-blazing, openly gay mayor of Campbell, shilling for PG&E? It turns out to be an ad for the much-maligned SmartMeter Program, the PG&E initiative to replace all old power meters with digital ones supposedly designed to provide more accurate readouts and give customers a better way to monitor their gas and electricity usage.