What on earth is going on in San Jose’s cyberspace? Fly noticed that the 3-year-old Vietnamese political blog Little Saigon Inside has completely changed its look to a more generic Blogspot template.

It has now reintroduced itself in a post that seems to swear off the kind of finger-licking local gossip pointed out in this column last week: “Now under the direction of Asian-American Poll Media, Little Saigon Inside will mainly focus on economic trends and business opportunities relating to Vietnam and its community abroad. When relevant, we will provide insights on political trends that affect ‘the pursuit of happiness’ by the Vietnamese people living in Vietnam as well as overseas.”

Seems the new bosses are more interested in the actual Saigon. Although Fly could find no mention of “Asian-American Poll Media” other than on LSI, the change does seem absolute.

Though all the old posts remain—with the authors’ names removed—the latest post is about journalism fellowships to Vietnam.

At least one commenter did not see it as an improvement, writing, “This is language that we’ve heard from the VC’s propagandas [sic]. Why would we want to focus on business opportunities for Vietnam and not our own opportunities here?”