The board of directors of Santa Clara Valley’s largest chamber of commerce, the San Jose-based Silicon Valley Organization (SVO), announced today that effective immediately the chamber will be rebranded as the San Jose Chamber of Commerce.
“Returning San Jose to the name of our city’s resurgent business organization reaffirms their commitment to promoting job creation and prosperity throughout our community,” said City of San Jose mayor Sam Liccardo. “This renewed focus of the San Jose Chamber of Commerce will help our small businesses recover together.”
The organization was the San Jose Silicon Valley Chamber of Commerce for nearly three decades and changed its name to The Silicon Valley Organization in 2017.
“I want to thank the board of directors for taking the bold step to rebrand the organization as the San Jose Chamber of Commerce,” said President and CEO Derrick Seaver. “We are enormously proud of reactivating the Chamber of Commerce and the brand of our home city, San Jose.”
“This renaming represents less of a new day as it does a return to our historical roots and mission and captures the best version of ourselves,” Seaver said in a statement. “It is our goal to serve a broad and diverse cross-section of San Jose businesses and entrepreneurs to be successful, grow and thrive. That is the mission of a chamber of commerce, and that is what we should be called.”
Seaver was named SVO president in April.
The organization bills itself as “Santa Clara Valley’s premier business networking and advocacy organization.” It focuses on business development goals “that help drive the success of the local business community.”
“This return to the organization's roots — San Jose Chamber of Commerce — is a reminder of our commitment to strategic leadership in engaging and supporting the entire community through our business services and advocacy,” said Glenn Perkins, San Jose Chamber of Commerce board chair.
The SVO was a stupid name. This decision was long overdue.
“By a name
I know not how to tell thee who I am:
My name, dear saint, is hateful to myself,
Because it is an enemy to thee.
Had I it written, I would tear the word.”
(William Shakespeare, “Romeo and Juliet” https://www.englishforums.com/English/NameWilliamShakespeare/bqnqx/post.htm)
If only Liccardo or Seaver could be as clear, direct and honest.
Whatever you call it, and however you slice it, this organization will be engaged in representing and advancing the interests of the largest and wealthiest businesses and corporations in these parts. Under the guise of “promoting job creation and prosperity throughout our community,” it’s mission remains to shape local, regional and national governments to conform to the interests of capital accumulation first and foremost, the devil take the hindmost. Even if this means less than livable wages and dangerous working conditions in the COVID-19 era; workers and families lacking affordable housing; basic health care; insufficient resources for schools; and entire communities subjected to the physical and environmental damage produced by business operations.
As Juliet notes: “What’s in a name? That which we call a rose by any other name would smell as sweet.” By extension, if it quacks and waddles and smells like a duck, it’s almost surely a duck.
“By a name
I know not how to tell thee who I am:
My name, dear saint, is hateful to myself,
Because it is an enemy to thee.
Had I it written, I would tear the word.”
(William Shakespeare, “Romeo and Juliet” https://www.englishforums.com/English/NameWilliamShakespeare/bqnqx/post.htm)
If only Liccardo or Seaver could be as clear, direct and honest.
Whatever you call it, and however you slice it, this organization will be engaged in representing and advancing the interests of the largest and wealthiest businesses and corporations in these parts. Under the guise of “promoting job creation and prosperity throughout our community,” it’s mission remains to shape local, regional and national governments to conform to the interests of capital accumulation first and foremost, the devil take the hindmost. Even if this means less than livable wages and dangerous working conditions in the COVID-19 era; workers and families lacking affordable housing and basic health care; insufficient resources for schools; and entire communities subjected to the physical and environmental damage produced by business operations.
Juliet’s response to Romeo nails it on the head: “What’s in a name? That which we call a rose by any other name would smell as sweet.”
By extension, if it squawks like a vulture, walks like a vulture and smells like a vulture, it’s almost surely a vulture.
Just a bunch of crony money wasters that support SAM and his buddy developers and attorneys. SJ tries to runaway from its failures by rebranding. The Chamber of Commerce supported defunding SJPD and the mass exodus of cops earlier in the decade. Changing the name back is like a reset button for them. What a bunch of toxic liberal clowns.
Face do, nicely said. Was a stupid name change in the first place. Lacked any imagination, which probably sums up the Chamber’s thinking in general. It is also like they were trying to hide who they were. Again, a clue as to where they stand with the greater community.
It is interesting to see the Silicon Valley Organization returning to its roots and rebranding as the San Jose Chamber of Commerce. It could potentially be a strategic move to refocus on the local community and businesses in San Jose, rather than the broader Silicon Valley region. It may also be a way for the organization to better align itself with the city and its history, and potentially strengthen its relationships with local businesses and stakeholders. Overall, it seems like a positive change that could bring new opportunities and benefits for the organization and the community it serves. You can go now (https://skillhub.com/resume-examples/executive-assistant-resume-sample) and read more here.
Any chance you could unlock your doors during business hours? I had to call a # posted in the window to get someone to come down and let me in. We were both under time constraints and it was very inconvenient! This is not good for visitors who want to visit and explore our city. Welcome them with open doors!